Sneaker Wars: Adidas V. Puma
The tangled rivalry that shaped sports.
- 2025
- Ended
- Documentary
- 1 season
- 7.9/10
Through unprecedented access to both companies, uncover the tale of two feuding brothers, Adi and Rudi Dassler, whose multi-decade rivalry and competition helped shape the modern sportswear industry.
Latest: Miniseries · 2025
View all seasonsE1. A Rivalry Begins
Sep 24, 2025 · 41m
The decades-long feud between Adidas and Puma is one of the greatest rivalries in sports history.
E2. From the Courts to the Streets
Sep 24, 2025 · 41m
Sportswear evolves as Puma hits NYFW and Adidas partners with Kanye, sparking a cultural shift.
E3. Win at All Costs
Sep 24, 2025 · 42m
Bjorn Gulden's move to Adidas from Puma sparks shock as both brands continue their fierce rivalry.
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