Grails: When Sneakers Change the Game

E1. Chapter 1: The Logo

Dec 14, 2022 · 28m

Two young black entrepreneurs create Eastside Golf to change how the game looks. But disrupting a sport as conservative as golf isn’t going to be easy.

E2. Chapter 2: The Break

Dec 14, 2022 · 27m

Eastside Golf is tasked with designing its first sneaker, and feels pressure to create something groundbreaking and authentic.

E3. Chapter 3: The Launch

Dec 14, 2022 · 26m

Eastside Golf’s first shoe release makes waves in the sneaker community, but Earl and Olajuwon are focused on creating something bigger and better.

E4. Chapter 4: The Gospel

Dec 14, 2022 · 23m

Eastside Golf wants to fundamentally change the game of golf with its products, but traditional forces stand in the way of progress.

E5. Chapter 5: The Reveal

Dec 14, 2022 · 26m

Earl meets with avowed sneakerhead DJ Khaled for advice on how to grow the business; the latest collaboration with Nike is ready for approval.

E6. Chapter 6: The Grail

Dec 14, 2022 · 29m

As Eastside Golf celebrates its latest collaboration with Nike, the founders seek advice on how to build the business while staying true to their values.