It's in the Game: Madden NFL

Football was never the same.

2024
Ended
Documentary
1 season
8.0/10

It's one of the biggest video games of all time, a groundbreaking brand that became a worldwide phenomenon, spanning generations—but it almost never happened… Now, 36 years after the first game's release, EA SPORTS gives viewers unprecedented access to the makers of game that changed the game, and our culture too.

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Latest: Season 1 · 2024

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E1. CAN A COMPUTER MAKE YOU CRY?
Nov 26, 2024 · 50m
The makers of Madden NFL are deep in development of the newest version of the world's most famous football video game - Madden NFL 25. With a devoted but demanding fan base, the team members know they have their work cut out for them. Their goal: to make an authentic and innovative experience that will honor the vision of the game's founders - Trip Hawkins and John Madden.
E2. PRESSURE MAKES DIAMONDS
Nov 26, 2024 · 52m
In the early 1990s, EA is the envy of the video game world, but in order to stay on top, Trip Hawkins & company must elevate their game. In 1992, they kickstart the annual Madden series to great fanfare. But soon, cracks begin to show. In 1996, Madden NFL cancels the release of the PlayStation version. And suddenly, for the first time, Madden finds itself in second.
E3. EVERYTHING'S FINE AND WE'RE SHIPPING ON TIME
Nov 26, 2024 · 49m
As EA SPORTS deals with blowback from the Madden '96 mishap, competitors seize the opportunity. But the Madden team has an ace up its sleeve, and they ready their most potent weapon yet...
E4. WE ARE DEFINITELY IN THE FOURTH QUARTER
Nov 26, 2024 · 50m
Things are full tilt as the Madden team ramps up in the final critical weeks ahead of releasing Madden NFL 25. But as the team counts down to zero hour, the only question left is how will the world react once the game goes live?