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Branding in Seongsu

A relationship that changed with just one kiss.

  • 2024
  • Ended
  • Drama
  • ~30m / ep
  • 1 season
  • 7.7/10

A relentless marketing executive and a warm-hearted intern are always at odds with each other but everything takes a wild turn when their souls switch after an unexpected kiss.

Latest: Season 1 · 2024

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A relationship-reversal romantic thriller set in the branding mecca of Seongsu-dong that follows the soul-swapping story of Kang Na-eon, a tough marketing team leader, and So Eun-ho, a flirtatious intern.

  1. E1. You Are Not My Junior

    Feb 5, 2024 · 27m

    Despite Na-eon's continued success in securing significant marketing deals, she finds herself bothered by an intern named Eun-ho. Despite being just an intern, Eun-ho consistently disrupts Na-eon's routine. Frustrated, Na-eon decides to confront Eun-ho in an eerie location, possibly indicating that she has reached her limit.

  2. E2. Cruelty Free XU Beauty

    Feb 6, 2024 · 29m

    Eun-ho vehemently opposes animal cruelty, and it was this very conviction that led him to take a stand against his own company when he was just an intern during a recent incident. To quell his curiosity, Na-eon puts an end to his suspicions by arranging a meeting with XU Beauty. Content for the moment, Eun-ho quickly moves on to visit one of XU Beauty's factories, unaware of the surprises that await him later in the day.

  3. E3. XU Cruelty

    Feb 7, 2024 · 25m

    Eun-ho, oblivious to the gravity of the information he stumbled upon, feels compelled to share his discovery with Na-eon. However, her reaction is unexpectedly calm, contrasting with his anticipation. Despite the unsettling nature of what he witnessed at the factory, the collaboration between XU Beauty and Seongsu Agency proceeds seamlessly, leaving Eun-ho bewildered by the apparent ease with which the project advances.

  4. E4. The Downfall

    Feb 8, 2024 · 28m

    The Na-eon's XU Beauty event unfolds seamlessly, garnering a positive response from the public. Yet, what appeared to be another flawless project marks the onset of Na-eon's significant downfall. The morning after, she encounters an entirely new disaster, and the solution she believed would pave her way out unexpectedly places her in grave danger.

  5. E5. The Switch

    Feb 12, 2024 · 29m

    Na-eon wakes up in the hospital, trapped in Eun-ho’s body. To figure out exactly what happened, she continues living Eun-ho’s life and realizes that at Seongsu Agency, he has been assigned to Team Underdog, a team full of troublesome employees that is led by none other than Yoo-mi.

  6. E6. Team Underdog

    Feb 13, 2024 · 25m

    Na-eon, who is in Eun-ho’s body, starts to organize Team Underdog to get to work. However, her efforts are stifled by Yoo-mi’s plans to keep Eun-ho in check, which deepens the war of nerves between Na-eon and Yoo-mi. Meanwhile, Na-eon thinks about how a soul swap between her and Eun-ho could have occurred.

+18 more episodes — open all seasons to browse every episode.

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